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University of New Hampshire

MKT510 - Principles of Marketing

Course Description

Marketing is the process of planning and executing the conception, pricing, promotion, and distribution of goods and services to maintain relationships that satisfy organizational and individual needs and wants. The course introduces students to terminology, functions, institutions, philosophy, consumer behavior, market decision-making and public policy issues. The course will provide students with the basic framework to understand the role and scope of marketing in the business environment.

Tuition & Fees

Varies

Continuing education course enrollment costs and fees vary depending on program criteria and student eligibility. For more information on continuing education course costs click here.

Location

Online

Credits

4.0 units

Course Sections

Spring 2024

Mar 25 to May 17
crn: 55661
Format:
Time: TBA
Professor(s): Thomas Conomacos
Live Seat Count: 23 available seats - (12 days ago)
Varies
Already Started
Jan 23 to Mar 15
crn: 55660
Format:
Time: TBA
Professor(s): Thomas Conomacos
Live Seat Count: 26 available seats - (12 days ago)
Varies
Already Started

Summer 2024

May 28 to Jul 19
crn: 70790
Format:
Time: TBA
Professor(s): Thomas Conomacos
Live Seat Count: 26 available seats - (3 days ago)
Varies
Application Deadline Passed

Fall 2024

Aug 26 to Oct 18
crn: 14917
Format:
Time: TBA
Professor(s): Not Listed
Live Seat Count: 29 available seats - (3 days ago)
Varies
Registration Opens 07/17/24
Oct 28 to Dec 20
crn: 14918
Format:
Time: TBA
Professor(s): Not Listed
Live Seat Count: 27 available seats - (3 days ago)
Varies
Registration Opens 07/17/24